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ShameLess

Role: Brander

ShameLess is a project about sex education in the United States. The project was originally called UncensorED. We decided to rebrand it to catch up with the ever-expanding topics related to sexual health. My branding team and I came up with a new branding guide. I designed the logo, an avocado. Avocados are a symbol for women's bodies and male genitalia. They are also associated with love, fertility, and health. 

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